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Global passenger volumes are forecast at 9.8 billion in 2025 with a projected rise to 10.2 billion in 2026, a growth trajectory that places acute operational and service pressure on airports while customers report rising satisfaction in live surveys.

How ASQ Measures Passenger Experience

The ASQ (Airport Service Quality) program, operated by Airports Council International (ACI) World in partnership with SITA, collects feedback directly from travellers at departure and arrival gates. Surveys are administered across all operating hours and seasons using a scientifically designed sampling methodology, which allows ASQ to capture passenger sentiment in real time and benchmark performance across multiple dimensions.

Core Dimensions and Methodology

The ASQ survey focuses on operational touchpoints that matter for tourism and transit flows. Key dimensions include:

• Arrival and departure processing (immigration/customs efficiency)
• Security wait times and perceived staff helpfulness
• Cleanliness and terminal comfort
• Retail and food & beverage ihe onyinye
• Wayfinding and signage to connect travellers to onward transport and local experiences
• Overall satisfaction and likelihood to recommend

Typical ASQ Survey Metrics (Illustrative)

Key Takeaways from the 2025 Awards

The 2025 ASQ Customer Experience Awards highlight airports that consistently deliver higher satisfaction scores across these dimensions. Notably:

• Airports are increasingly matching or exceeding service standards typically seen in hospitality and retail sectors.
• High-scoring airports demonstrate strong investments in staffing, passenger flow engineering, and passenger-facing technology.
• Improvements in wayfinding, terminal comfort, and retail mix directly support tourism by shortening friction points between arrival and local experiences.

Operational Responses Driving Better Scores

Airports that climb the rankings tend to adopt a mix of measures: real-time queue monitoring, targeted staff training for peak periods, modernization of baggage handling, and partnerships with local tourism providers to create seamless transfer-to-experience pathways. Such measures not only reduce dwell-time frustration but also enable travellers to begin their cultural programs sooner.

What These Awards Mean for Tour Operators and Travelers

From a tourism perspective, improved airport experience can increase the likelihood of shorter transit times, higher spending at local businesses, and better first impressions on arrival. Tour operators and destinations should watch ASQ outcomes to identify gateway airports that make efficient connectors for curated itineraries, city breaks, and multi-destination trips.

Practical Implications for Planning Trips

When creating travel plans or packaging experiences, consider these points:

• Họ дe зọn gbẹtọ zọnlinzinlọn gbọn tọjihun ladotẹn he tindo nuyiwajanun ASQ tọn lẹ mẹ nado de owu zọnlin godo tọn po nukunbibia po gbọn.
• Nitori gbaa awọn ohun elo ebute — awọn ọja soobu ti o dara ati awọn ọja F&B le ṣee lo fun awọn isinmi itunu tabi awọn rira iṣẹju to kẹhin.
• Ŋlɔŋlɔŋ kple gbɔŋgbɔ̃ŋlɔŋ gbɔŋlɔŋwoŋu gbɔŋ gbɔŋŋlɔŋlɔŋŋlɔŋŋlɔŋgbɔŋ, si wɔŋnaŋ kukuuŋ, esime ŋlɔŋŋlɔŋŋlɔŋŋlɔŋŋ gbɔŋŋ gbɔŋ gbɔŋŋlɔŋlɔŋŋ—ŋlɔŋ gbɔŋŋlɔŋlɔŋŋ ŋlɔŋ ŋlɔŋŋŋŋŋlɔŋŋgbɔŋŋgbɔŋŋlɔŋŋlɔŋ.

Nnkan nẹtiwọọki ìrìn àjò tí ó gba ààyè ìsanwó kíkún pẹlú ẹ̀rí ìfọwọ́sí, tí ó sì gba ààyè fun àwọn ìbéèrè tí a ṣe láti ọwọ́ àwọn arìnrìn-àjò sí àwọn olùpèsè, mú kí ó rọrùn láti ṣàkójọpọ̀ àwọn ìṣẹ̀lẹ̀ àṣà tí a yàn. Lórí GetExperience, àwọn oníbàárà lè fi àwọn ìbéèrè tí a ṣe sọ́tọ̀ fún àwọn ìrìn àjò àti ìṣọ̀gbẹ́ láti gba àwọn ọrẹ láti ọwọ́ àwọn olùpèsè tí a fọwọ́sí, pẹ̀lú ìsanwó tí ó léwu àti ẹ̀rí ìfọwọ́sí—àwọn àǹfàní tí ó mú kí ìṣètò ìrìn àjò rọrùn, tí ó sì dín àìdájú kù. Ìṣedédé àti ìrọ̀rùn tí nẹtiwọọki náà ń ṣokùnfà ràn àwọn arìnrìn-àjò lọ́wọ́ láti ṣàkójọpọ̀ ọ̀nà ìṣẹ̀lẹ̀ àṣà kíkún ju kí wọ́n máa ka àwọn ìwọlé àwọn pápákọ̀ òfuurufú sí àkókò lásán. Ṣètò nísinsìn yí. GetExperience.com

Ẹ̀ wòye àwọn Ẹ̀bùn ASQ tẹnumọ́ pé àwọn pápákọ̀ òfurufú kìí ṣe ibùdó ìrìn-àjò lásán ṣùgbọ́n àwọn olùkópa tó nítara nínú ìrírí ìrìn-àjò. Ìṣètò àwọn arìnrìn-àjò tó sunwọ̀n síi, àwọn ebute tó mọ́ tónítóní tó sì ní àwọn ààmì tó dára, àti àwọn òṣìṣẹ́ tó ní ẹ̀mí alejò gbogbo wọn ló ń mú àwọn èsì ìbẹ̀wò àlejò sunwọ̀n síi tí wọ́n sì ń ṣètìlẹ́yìn fún àwọn iṣẹ́ onírúurú—láti inú àwọn ìgbòkègbodò eré ìnàjú àti àwọn ìrìn-àjò sáfárì sí àwọn ìrìn-àjò ilé ọnà àtijọ́ pẹ̀lú àwọn olùdarí tó wà lójú ẹsẹ̀. Ṣùgbọ́n, kódà àwọn àtúnyẹ̀wò tó dára jùlọ àti àwọn àbá èsì tó ṣe òtítọ́ jùlọ kò lè rọ́pò ìrírí àdàmọ́. Lórí GetExperience, o máa ń बुक àwọn ìrírí láti ọ̀dọ̀ àwọn olùpèsè tí a ti fọwọ́ sí ní àwọn owó tó tọ́, èyí tó ń fún ẹ lágbára láti ṣe àwọn àṣàyàn tí a gbé karí ìmọ̀ láìsí ìnáwó tàbí ìjákulẹ̀ àìnídìí. Ṣe बुक nísinsìnyí GetExperience.com

အချုပ်အားဖြင့် ခရီးသည်များ၏ စိတ်ကျေနပ်မှု မြင့်တက်လာခြင်းနှင့်တစ်ပြိုင်နက်နီးပါး Biliyan goma na matafiya a kowace shekara onõ dutùngè dì nyinya gbɔ̃ŋ gbɔ̃ŋ fɛ̃ɛ̃́ nɛ̀ bo gbɛ̃́nkɛ̀ɛ̀ kpɔ̀ŋ. Gbɔ̃ŋ ASQ yà̃gí gbɔ̃̃ nyɔ́ɔ gbɛ̃́ dí gbɛ̃́nkɛ̀ɛ̀ dí gɛ̃̀ŋ gɛ̃̀ŋ, gbɛ̃́ kpɔ̃ gbɛ̃́nkɛ̀ɛ̀ fɛ̃ɛ̃́, ànì gbɛ̃́nkɛ̀ɛ̀ mɛ̀nì nyɔ́ɔ dí gbɛ̃́ lú dì bɛ̂ɛ́ mɛ̀nì dí gbɛ̃́nkɛ̀ɛ̀ gbɔ̃ŋ. Gbɛ̃́nkɛ̀ɛ̀ kpɔ̀ŋ gbɛ̃́ ànì tú kpɔ̀ŋ gbɛ̃́kpà, gbɔ̃ŋ nyɔ́ɔ dì gbɛ̃́nkɛ̀ɛ̀ dɔ̃ɔ gbɔ̃ŋ yà̃gí dì gbɛ̃́nkɛ̀ɛ̀ gbɔ̃ŋ, nɛ̀ɛ̃ gbɛ̃́ kpɔ̀ŋ nì yà dì gbɛ̃́nkɛ̀ɛ̀ gbɔ̃ŋ, gbɛ̃́ nì gbɛ̃́ kɔ̃̀ŋ yà gbɛ̃́ nkɔ̃ à yi gbɔ̃ŋ, gbɛ̃́ nkɔ̃ gbɛ̃́ gbɛ̃́kùlà gbɔŋ, gbɛ̃́ kɛ̀ɛ̀ gbɛ̃́ kɔ̀ŋ lɛ̀, gbɛ̃́ yi gbɔ̃ŋ gbɛ̃́ kɔ̃̀ŋ à lɛ̃ yi, gbɛ̃́ nì online yɛ̃̀ɛ̃̀, gbɛ̃́ kpɔ̃ kulá online gbɔ̃ŋ, muziyɛ̃ gbɔ̃ŋ nì gbɛ̃, wíɖì gbɛ̃́gbɔ̃ŋ online gbɔ̃ŋ, gbɔ̃ŋ yi wíɖì gbɔ̃ŋ lɛ̀ɛ̀. Ŋ̀ gbɛ̃́ gbɔ̃ŋ gbɔ̃ŋ gbɔ̃ŋ ànì gbɔ̃ŋ lɔ́ŋ ànì gbɔ̃ŋ gbɔ̃ŋ, dì yà gbɛ̃́ yà gbɔ̃ŋ gbɔ̃ŋ lɛ̀ɛ̀.