Ewan Smith Honored for Lifelong Contributions to Cook Islands Tourism

Recognition of Service

Director of Air Rarotonga, Ewan Smith, has received recognition in the New Zealand King’s Birthday Honours for his significant contributions to the business and tourism sectors in the Cook Islands.

A Legacy of Leadership

Since 1978, Smith has led Air Rarotonga Ltd, shaping it into one of the largest private sector employers in the region, where over 95% of employees are local Cook Islanders. His unwavering commitment to local employment has contributed to the community’s economic sustainability.

Support During Crisis

During the challenging times of the COVID-19 pandemic, Smith ensured that all employees at Air Rarotonga retained their jobs, while still maintaining essential cargo services and medical evacuations, including logistical support for the COVID vaccine rollout. His leadership included implementing a minimal wage for all staff and providing mentorship and financial counseling, showcasing his dedication to his team.

Commitment to Tourism Development

Having served as the chair of Cook Islands Tourism since 2010, Smith is also the former president of the Cook Islands Chamber of Commerce and has chaired the Association of South Pacific Airlines. His influence extends beyond just airline logistics; he has been instrumental in promoting sustainable tourism practices that uplift the community.

Innovative Initiatives

In 2023, Smith oversaw the launch of the new vaka “Teariki Moana” in Aitutaki. This project was designed to provide a world-class tourism experience and further enhance local employment opportunities, allowing visitors to engage in authentic cultural experiences. This not only enriches the tourism sector but also plays a vital role in preserving local traditions and values.

Community Engagement

Smith has long been involved with the Rarotonga Golf Club as a Patron since 2005 and holds a fellowship with the King’s College Foundation, reinforcing his commitment to community and volunteerism. His recognition as a Knight reflects a larger narrative of the importance of leadership in tourism, emphasizing that individual contributions significantly shape the fabric of cultural and economic experiences in the region.

Personal Reflections

Smith expressed that coming to terms with this award is a humbling experience, recognizing those who supported him throughout his journey. He noted that the legacy of aviation and tourism is the cornerstone of economic stability in the Cook Islands, saying, “It’s a privilege to be part of a team that has built a legacy over the past fifty years.” His sentiments reflect a broader appreciation for the collaborative effort required to succeed in building a sustainable tourism sector.

Community Recognition

Shane Jones, New Zealand First MP and Minister for Oceans and Fisheries, also congratulated Smith for his well-deserved recognition. Jones highlighted that through his contributions, Smith has created significant ties between the Cook Islands and New Zealand, fostering community spirit and a family culture at Air Rarotonga. He remarked, “The impact Smith has had in his 50 years in this region cannot be overstated.”

Conclusion: A Model for Future Tourism

Smith’s story exemplifies the profound impact an individual can have on a nation’s tourism landscape. His dedication to enhancing local employment, sustaining vital services during crises, and promoting sustainable tourism practices demonstrates a model that not only furthers economic interests but also respects and promotes cultural heritage. As tourism continues to evolve, his legacy serves as a reminder that personal experiences, like those fueled by platforms such as GetExperience.com, empower travelers to make informed decisions that align with their values and interests.

Smith’s achievements resonate as a powerful testament to the significance of tourism in the Cook Islands, intertwining personal and community narratives for a brighter economic future. For those looking to take part in similar enriching experiences — from marine adventures to cultural explorations — GetExperience offers a wide variety of options to suit all tastes and budgets. Start your journey today by visiting GetExperience.com!