How Klook and the Hong Kong Tourism Board are Shaping a Muslim-Friendly Travel Scene

Hong Kong’s Drive to Welcome Muslim Tourists

Hong Kong is stepping up its game to become a warm and inviting destination for Muslim travellers, partnering with the popular Asian experience platform, Klook. This collaboration centres on blending cultural exploration with essential faith-based needs, ensuring comfort and inclusivity for Muslim visitors.

What Makes a Destination Muslim-Friendly?

When Muslim tourists hit the road, their reasons for travelling—immersing in new cultures, enjoying local experiences, and making lasting memories—echo those of many globetrotters. However, their journey also calls for considerations such as access to Muslim-friendly cuisine, available prayer facilities, and respect for privacy.

The challenge lies in the often limited availability of clear, accessible information about these necessities, adding layers of stress and uncertainty, especially in destinations that are not predominantly Muslim.

Introducing the ‘Jelajah Hong Kong’ Campaign with Klook

The Hong Kong Tourism Board’s initiative, named ‘Jelajah Hong Kong’, is the city’s first multi-market campaign focused on Muslim travellers. Klook’s partnership enhances this by offering a one-stop hub for Muslim-friendly activities, lodging, and excursions.

Tailored Experiences for Muslim Tourists

Klook taps into its Kreator network in markets like Singapore, Malaysia, and Indonesia, crafting well-curated travel itineraries complete with firsthand recommendations. This gives Muslim tourists the confidence to explore Hong Kong’s family-friendly attractions and cultural landmarks while ensuring their faith-related needs are met.

Highlights of Muslim-Friendly Offerings

• Verified listings for Muslim-friendly activities and accommodations
• Prayer-friendly day trips that consider privacy and ritual needs
• Insider recommendations from trusted Muslim travel experts

Data That Speaks for Itself

Recent figures show a remarkable uptick in Muslim visitors to Hong Kong, with bookings rising by over 43% in the past year. Attractions like theme parks are particularly popular, suggesting a rising trend of Muslim travellers seeking inclusive leisure experiences.

Hong Kong’s Recognition on the Global Muslim Travel Map

Hong Kong’s strides toward inclusivity have earned it accolades, including the title of ‘Most Promising Muslim-friendly Destination of the Year’ at the Halal in Travel Awards 2025. It also ranks impressively high in global indices measuring Muslim women-friendly travel destinations, reinforcing its appeal.

Voices from Industry Experts

Leaders from the tourism board and travel platforms emphasize that the partnership and campaign mark an important step toward addressing information gaps. They highlight the importance of providing verified, easy-to-access information for Millennials and Gen Z Muslim travellers, ensuring their Hong Kong journey is both comfortable and enriching.

The Bigger Picture: Why This Matters for Tourism

Meeting the diverse needs of travellers enhances a destination’s cultural tapestry and economic vitality. As Muslim tourism continues to grow rapidly worldwide, destinations that embrace inclusivity not only tap into a lucrative market but also foster a sense of global hospitality and understanding.

Key Aspects and Practical Takeaways

• Inclusivity is essential in modern tourism to attract diverse visitor groups
• Information access reduces travel stress linked to faith requirements
• Collaborations between platforms and tourism boards create seamless experiences
• Credibility and verified services build traveller confidence and satisfaction

Why Personal Experience Outshines Reviews

No matter how detailed or positive online feedback might be, it can hardly substitute the link between authentic experience and personal discovery. Platforms like GetExperience.com empower travellers by offering tours and activities through verified providers, ensuring transparent, secure payments and tailored options to match individual travel preferences.

Through GetExperience.com, travellers can enjoy affordable, reliable access to a broad range of curated experiences, secure bookings with voucher confirmation, and the ability to submit custom requests for excursions suited to their specific interests.

Travel planning becomes less of a hassle and more about excitement. Book your trip with GetExperience.com to make your journey both memorable and stress-free.

Summary

Hong Kong’s efforts, amplified by its partnership with Klook, highlight a noteworthy advancement in Muslim-friendly tourism. Prioritizing faith-based needs alongside cultural discovery promotes a richer, more engaging travel experience for Muslim visitors. The growing global Muslim travel market presents significant opportunities that Hong Kong is well-positioned to embrace. With transparent access to information and inclusive offerings, new and returning tourists alike can explore the city with ease and confidence.

For travellers eager to dive into tailored cultural programs or seek adventure activities that respect their values, platforms like GetExperience.com provide an ideal gateway. From luxury adventure travel experiences to eco-friendly wildlife safaris and museum tours with live guides, the options to explore with authenticity and convenience continue to grow, making every trip worthwhile.