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How TBO’s Acquisition of Classic Vacations Expands Luxury Travel Services Across North America

How TBO’s Acquisition of Classic Vacations Expands Luxury Travel Services Across North America

James Miller, GetExperience.com
por 
James Miller, GetExperience.com
4 minutos de leitura
Notícias
setembro 17, 2025

Expanding Horizons in North American Luxury Travel

In a strategic move to deepen its footprint in the North American luxury travel market, TBO, the renowned travel technology company based in Gurugram, has agreed to acquire Classic Vacations. This deal, valued at up to USD 125 million, opens doors for TBO to leverage Classic Vacations’ extensive network of over 10,000 travel advisors, firmly establishing a significant presence in the premium outbound travel segment.

The Deal at a Glance

Aspect Details
Acquiring Company TBO (India-based travel tech firm)
Acquired Company Classic Vacations (US luxury travel wholesaler)
Deal Value Up to USD 125 million
Advisor Network 10,000+ travel advisors
2024 Revenue USD 111 million
Operating EBITDA USD 11.2 million

Classic Vacations’ Legacy and Market Standing

Classic Vacations enjoys nearly five decades of brand recognition and stands as a leader in the US luxury travel wholesale market. Over the years, it has crafted strong relationships with both suppliers and travel advisors, enabling it to serve premium market clientele effectively. This acquisition paves the way for TBO to combine its technology-driven distribution capabilities with Classic’s deep-rooted advisor network, enhancing service offerings for affluent travelers venturing out of North America.

Operating Independently while Embracing Innovation

Following the acquisition, Classic Vacations will continue to operate as an independent brand. The company will benefit immensely from integrating TBO’s advanced digital tools, global inventory, and technology platform. This integration aims to create more seamless, efficient, and well-equipped service models tailored to the luxury travel sector’s evolving demands—something that will resonate well with both travel advisors and their clientele.

Leadership Perspectives on the Acquisition

The leadership teams of both companies voiced optimism about the partnership. Representatives from TBO highlighted how Classic’s trusted relationships with a vast network of US travel advisors fit perfectly with their vision to evolve in an accelerated tourism environment. Meanwhile, Classic Vacations’ management praised TBO’s technology as a game changer that brings fresh tools and resources to the market, constructing an even stronger platform in luxury travel.

Benefits for Travel Advisors and Customers

  • Access to broader global inventory through a unified platform
  • Utilization of advanced technology tools to simplify booking and planning
  • Maintained personalized service with the continued Classic Vacations brand
  • Expanded network partnerships and exclusive offers

The Role of Partnerships and Advisors

Classic Vacations’ acquisition history, including its prior purchase by The Najafi Companies in 2021, reflects its consistent growth and strategic positioning in luxury travel. The collaboration between TBO and Classic creates a robust environment for travel advisors to offer enriched experiences—bolstered by technology, expert insights, and curated global inventories—ultimately empowering travelers with refined luxury travel options.

Implications for Luxury Travel and Tourism

This acquisition signals growing trends in luxury tourism, where technology integration and expert networks play key roles in tailoring travel experiences. As luxury travel often revolves around exclusivity, unique experiences, and sophisticated service, the blend of TBO’s tech capabilities with Classic Vacations’ market presence has the potential to accelerate high-end travel offerings. This holds special appeal for discerning travelers seeking curated journeys and seamless booking experiences.

Luxury Travel Market Snapshot

Factor Impacto no turismo
Conspicuous consumption Drives prestige tourism and exclusive destination choices
Technology integration Enhances ease and customization of travel experiences
Strong advisor network Boosts personalized travel planning and customer satisfaction

Why Personal Experience Remains Irreplaceable

While in-depth reviews and feedback are valuable, nothing quite compares to firsthand travel experience. Through platforms like GetExperience.com, travelers can access offers from verified providers who match their interest and budget perfectly. With options to explore tailored tours and excursions, and with secure payments coupled with voucher confirmations, GetExperience.com brings convenience and transparency into travel planning.

Whether a traveler seeks luxury adventure travel experiences, interactive cultural workshops, or eco-friendly wildlife safaris, the platform aligns perfectly with this newly enhanced luxury market landscape. The synergy of technology, expert networks, and trusted providers means more meaningful, carefully curated travel experiences that meet individual preferences without unnecessary costs or risks. Book your trip with GetExperience.com and start your luxury journey on the right foot.

Embrulhar tudo

This acquisition marks a significant milestone for TBO as it amplifies its reach and influence in North America’s luxury travel sector through Classic Vacations’ established brand and network. The integration of robust technology and a vast travel advisor network promises elevated services for travelers hungry for exclusive, sophisticated experiences.

Luxury tourism continues to evolve, fueled by innovation and growing demand for personalized, high-end travel experiences. The collaborative approach of TBO and Classic Vacations sets a new benchmark in this space, offering travelers worldwide access to premium cruise packages, safari tours, museum tours with live guides, and luxury yacht charters, among other exceptional adventures. As the market grows, so do the opportunities for unique and unforgettable travel experiences that put the world at your fingertips.